Friday, November 14, 2008

What's an edible centerpiece doing with T-Mobile?

Word has it that T-Mobile's VP of Marketing "did a little dance" after she viewed this spot we created for them. The challenge was to provide Mom with some ideas to help her family "Stick Together" for the holidays, featuring T-Mobile camera phones, that would tie in with both Food Network and HGTV content, as well as encourage people to sign up for T-Mobile so they could get free airline companion tickets for everyone on their family plan. Sound like a lot to squeeze into 30 seconds? Watch how we did it.

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